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Forensic Sciences Research
Watching celebrities embrace smoking has opened a new chapter in the fight against tobacco
Category Highlights: Total Volume: 866MM cans (+45% YoY) Stores Receiving: 266K (+12%) CP/SPW: 95.5 (up from 69) Manufacturer Volume Performance: ZYN: 540MM (+34.9%), 61.9% share 4.7pts ON!: 130MM (+17%), 15.0% share 3.5pts VELO+: 95.6MM (+305%), 11.0% share 4.5pts ROGUE: 51.8MM (+17%), 5.9% share 1.4pts ZONE: 24.8MM (+229%), 2.8% share 2.1pts Key Takeaways: VELO+ and ZONE are surging, driving significant growth
We are excited to help beginner vaper's too
Health Comparison: Vaping vs Smoking Several studies suggest that vaping is less harmful than smoking traditional cigarettes
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